Investing in your own digital real estate when starting a business is crucial for long-term success.
Owning digital assets such as a professional website, branded social media profiles, unique domain names, and physical servers establishes a strong online presence, enhances brand credibility, and provides a platform for consistent customer engagement.
This foundational digital infrastructure not only allows for greater control over content and customer interactions but also ensures that your business can scale and adapt to changing market trends.
In an increasingly digital world, owning your online presence and physical servers is a strategic investment that can lead to sustained growth and competitive advantage.
My opinion is to purchase, rather than rent, physical servers because owning your servers allows for greater control over security measures for your digital assets.
By managing your own servers, you can implement customized security protocols, ensure data privacy, and maintain a higher level of data integrity.
This independence also reduces reliance on third-party providers (MSN), allowing you to address potential vulnerabilities more effectively and ensuring that your digital infrastructure is tailored to the specific needs of your business.
See examples of comparative budgets (your own assets versus assets in Microsoft Azure Cloud) in the Finlaz Official Book.
Be sure to maintain as much independence as possible in your business!